Barking around Yeg PSA

Production Company Edmonton – Dog Bite Awareness

Client — City of Edmonton

Play Video about Pam Kirby with her dog barking around yeg city of edmonton video

Challenge

We were the production company hired by the City of Edmonton, Community Services to create a Dog Bite Awareness video PSA.

Approach

We thought there was no better place to talk about dog bites than at a local dog park so we followed our hosts Pam Kirby and Boo Yah while they conducted streeter-style interviews with some awesome pups and people. Dog lovers must love it because last time we checked, it was approaching 100K views on Youtube. It also ran on the City’s Facebook (22K views) and Twitter (38K views) and Instagram channels. We also designed the dog warning bite graphics which the City used for print promos and its edmonton.ca/dogbite site.